Sports Psychology Coaching

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Why Hire A Coach?

Ten Terrific Ways To A More Powerful Life


Bill Cole, MS, MA
The Mental Game Coach™
Silicon Valley, California


A tennis coach, golf coach, swim coach, personal coach, business coach, executive mentor, financial planner, personal trainer, sport psychology coach. What do all these coaches have in common? Why work with a coach? A coach won't do the work for you, but here is how a coach can help launch you to the next level:

1. A coach can be a confidant. You can tell your coach things you wouldn't tell others, because a coach is trained to understand and be non-judgmental.

2. A coach can help you see your blind spots. Everyone, even the coach, has personal areas that are out of view or awareness until someone points them out. A coach is perfectly poised to perform this critical function.

3. A coach can provide objective feedback. Other people may have agendas. Your coach has your best interests in mind in providing feedback and counsel to you.

4. A coach provides another set of eyes. Even the top performers in the world have coaches to help them see what they themselves can't see.

5. A coach can keep you accountable. Your coach can help you take on more responsibility by having you report weekly on your accomplishments and initiatives.

6. A coach can be a sounding board. Your coach can be another set of ears as you talk about the things that are bothering you. As you hear yourself have a conversation new personal realizations emerge.

7. A coach can be another source of creative ideas. You can brainstorm and try out new ideas, behaviors and mental processes as your coach provides a safe place to experiment.

8. A coach can help you create your vision. Your coach can assist you in developing your plans for success based on your values, personal strengths, background and assets.

9. A coach can help celebrate your successes and be a source of strength when you fail. Your coach can be a supportive and nurturing source of energy.

10. A coach can help you process life. Life is a process and a good coach can assist you in reviewing and reframing what happens in your business, your sports and your life!

To learn about sports psychology coaching services offered by Bill Cole, MS, MA, the Mental Game Coach™, visit www.SportsPsychologyCoaching.com.

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Copyright © 2005-2008 Bill Cole, MS, MA. All rights reserved.


Bill Cole, MS, MA, a leading authority on sports psychology, peak performance, mental toughness and coaching, is founder and CEO of William B. Cole Consultants, a consulting firm that helps sports teams and individuals achieve more success. He is also the Founder and President of the International Mental Game Coaching Association, an organization dedicated to advancing the research, development, professionalism and growth of mental game coaching worldwide. He is a multiple Hall-Of-Fame honoree as an athlete, coach and school alumnus, an award-winning scholar-athlete, published author of books and articles, and has coached at the highest levels of major-league pro sports and big-time college athletics.


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What is a Mental Game Coach?


Bill Cole, MS, MA
Sports Psychology Coaching

19925 Stevens Creek Blvd., Suite 100, Cupertino, CA 95014-2358
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